Brand Manager HiPRO

Are you a strategic marketer with a passion for building strong consumer brands and driving business growth?

As Brand Manager HiPRO, you will own the Dutch HiPRO brand agenda while leading selected Benelux growth initiatives. Reporting to the Group Brand Manager Protein, you will help to shape brand strategy, drive innovation, execute impactful marketing programs and strengthen HiPRO leadership in the protein category.

Why This Role Is Exciting

Own one of Danone key strategic brands and drive the HiPRO brand agenda in Netherlands.

Shape annual growth strategies and priorities

Drive portfolio innovation & renovation

Develop impactful marketing campaigns & sport brand activations

Opportunity to coach and lead a Junior Brand Manager

Your key responsibilities:

Brand & Business Leadership: Own growth, development & execution of annual plans and business performance

Market Ownership: Understand the Dutch Protein market inside out & act as key HiPRO Marketing point of contact in the Netherlands

Innovation & Portfolio Management: Lead innovation and renovation projects.

Marketing Strategy & Campaign Development: Lead integrated campaign development & execution

Sports Marketing & Partnerships: Drive ambassador programs, sponsorships and event activations to win at the "point of sweat".

Cross-Functional Leadership: closely work with stakeholders across local and European teams

It is an exciting time to join Danone as a  Brand Manager HiPRO. In our vibrant and international working environment you will be supported to learn new skills and to grow an impactful career aligned with your personal aspirations.

At Danone Belux, we offer a hybrid working environment which enables each team to meet our people's desire for flexibility.

In all our activities we respect the Danone values that are fundamental to our company: Humanism, Openness, Proximity and Enthusiasm. These beliefs guide us in how we work and interact with each other. Do you share the same values, then Danone is certainly a good fit for you!

At Danone, we are committed to fostering a diverse and inclusive workplace that drives our growth as a business, as teams and as individuals.

Did you know that as a B-Corp certified company, Danone meets the highest verified standards of social and environmental performance, transparency, and accountability?