Open role
Sales Merchandiser
Róhe Frames B.V.
About the role
We are looking for a commercially minded Sales Merchandiser to own the planning, buying, trading and optimisation of our global direct-to-consumer business across retail, e-commerce and future concessions. The Sales Merchandiser will translate the seasonal collection strategy into channel-level plans growing the DTC structure while help establishing the merchandising framework. This is a full-time position based at Róhe's studio in Amsterdam
What you'll do
Seasonal Planning & OTB Own and manage Open-to-Buy plans across retail, e-commerce and concessions, establishing clear KPIs by channel. Build category, product, price-point and delivery level plans aligned with seasonal and commercial strategy. Develop and drive the buying strategy by channel, balancing commercial opportunity, customer relevance while driving the creative integrity of the collection. Forecast sales and inventory requirements to support retail expansion and new channel opportunities. Own stock allocation and replenishment across channels to maximize availability and full-price selling. Translate forecasts into buying, fabric and production requirements, with particular focus on long-lead-time qualities. Trading Analyze sales, sell-through, stock cover, availability, margin and rate of sale across the channels. Build a clear understanding of performance by market, customer, category and product to inform assortment strategies. Partner cross-functionally to ensure customer and trading insights inform future collections, while balancing historical performance with future opportunity. Build a detailed understanding of the customer through quantitative and qualitative insight, feeding customer behavior and product opportunities into future range planning. Identify brand signatures and hero products, maximizing their lifecycle maximizing full-price opportunity. Stock Management Manage inventory across all DTC channel. Establish optimum stock levels and cover by channel. Maintain heathy availability across key products and sizes to maximize sales while building stronger size-curve and depth learnings. Own the markdown strategy, recommending timing and discount depths against commercial targets. Forecast markdown performance and manage end-of-season inventory exit strategies.
What you'll bring
5+ years of experience in Sales Merchandising, Retail Merchandising, Buying or a comparable commercial role, ideally within luxury or high-end fashion. Strong experience across retail and/or e-commerce, with a proven understanding of assortment planning, SKU-level forecasting, OTB, buying, stock management and trading. Highly analytical and commercially minded, with the ability to turn sales, stock and customer insights into clear decisions. Strong understanding of luxury fashion, product and the international market, with a sharp commercial and product eye. Strong market and competitive awareness, with the ability to identify and translate opportunities for Róhe. Highly organised, proactive and comfortable taking ownership in a fast-growing, entrepreneurial environment. Bachelor’s degree in Fashion, Business, Merchandising, Economics or a related field, or equivalent relevant experience. Fluent English required.
What's on offer
An inspring creative environment A competitive salary in line with market standards Relocation support, where applicable Participation in pension plan A yearly clothing budget A young and ambitious team where no day is the same Working in a historic building in the center of Amsterdam Healthy lunch from our own kitchen every day A dynamic role within the company with lots of autonomy and responsibility